What slows
your site?
Website audit service and online consulting
An audit isn’t running a tool and emailing you a hundred-page PDF covered in red. I go through your website by hand, with real usage data, and tell you what’s holding it back. Then I rank it by impact and cost, so you know what to fix first and what can wait.
What my website audit covers
Four audits, one report.
I analyse your website on four fronts and, when I have access, cross-check what I see with your Search Console and Analytics data. Every finding comes with its why, its estimated impact and who should fix it. No 300 warnings without context.
Technical and on-page SEO: indexing, canonicals, redirects, broken links, H1 tags, keywords and schema.
Performance and load speed: LCP, INP and CLS with field data, not just lab data.
UX and conversion: where users drop off before they contact you or buy.
Security and maintenance: versions, abandoned plugins and backups.
Prioritised report: every issue with its impact, its cost and its place in the queue.
Follow-up consulting: I help you decide and I review quotes from other providers.
How I work
Data before
opinions.
01
Access and context
You tell me what you expect from your website and, if needed, give me read-only access to Search Console and Analytics. That way I know which pages really matter. I don’t waste time on the ones that don’t sell.
02
Analysis
I review the website by hand and with tools: Lighthouse, WebPageTest and Search Console. I look for the cause, not the symptom. A warning without a cause is just noise.
03
Report and call
I hand over the prioritised report and we go through it together on a video call. If you decide to carry on, I’ll help with consulting or implementation. If not, the report is yours and works just the same.
Frequently asked questions on website audits
Before you book.
How much does a website audit cost? (And what does it depend on?)
It depends on the size of the website. Reviewing ten pages isn’t the same as a shop with a thousand products. I’ll send you a fixed quote once I’ve had a quick look at the site. No surprises.
What's the difference between a website audit and consulting?
The audit is the diagnosis. Consulting is what comes after: deciding with you what to do, in what order and who does it. You can book just the audit.
How long does it take, and what do you need from me?
Between one and three weeks, depending on the size of the website. I need a short call to understand your business and, if needed, read-only access to Search Console and Analytics. We agree the timeline in writing before we start.
Isn't it the same as running a free tool?
No. A tool gives you warnings. I tell you which ones matter, why and in what order. Half the warnings in an automated report don’t move the needle.
Does the audit include SEO, or is that separate?
It does. Technical SEO is one of the four fronts I review. If SEO is all you care about, the audit focuses on that.
Will you help me apply the fixes, or do you just hand over the report?
Either. You can take the report and apply it with your own team. Or I can implement it myself, with no middlemen.
Is it useful for a budget website?
Yes, and they’re a big part of what I review. I’ll tell you whether yours is worth repairing or rebuilding, with arguments, not scare tactics.
Related
reading
Muebles.com
+47% conversion and –34% checkout abandonment.
Technical SEO and speed
